This round of updates builds directly on the native web-analytics we released last month, and expands those insights in a meaningful way for podcasting. You can now track podcast listening behavior with a brand new podcast analytics dashboard, and segment data across those channels.
Beyond these analytics upgrades, we also added support for the <podcast:alternate-enclosure> tag in your RSS feed to support both audio and video in one feed. Lastly, we introduced a few quality-of-life improvements in the page builder editor to make day-to-day editing smoother.
Here’s a full recap of all the recent updates:
1. Built-in podcast analytics
So far, podcast analytics on Beamly was only supported via third party prefixes. With this release, Beamly gives podcasters a much clearer view of how each show and episode performs over time, directly from the same platform where their content is published and monetized.
Instead of relying on external dashboards or different tools, you can now evaluate core listening metrics in one place and understand not only what happened, but where momentum is building and where attention starts to drop.
The podcast analytics dashboard includes visibility into:
- Downloads across selected date ranges
- Unique listeners
- Real-time listening activity
- Top-performing episodes (split by a 7/30/90 day publishing window)
- Listening apps and platform distribution
- Device and operating system usage
- Support for both video podcasts and audio shows
- Geographic breakdowns by country, region or city
- Filter based on access level – public episodes and paid/private content
For creators running multiple podcasts, this feature becomes even more valuable. You can see all aggregated data from all your shows in one place, or easily filter the analytics data by podcast or episode. This helps compare formats, topics, and release schedules without guessing what drove the change.
Podcast analytics has been around for years, but here’s where it gets interesting – Beamly gives you deep cross-channel insights on website stats, access level (public vs paid content), and the podcast stats. You can follow “conversions” from a website visit to an active listener, see which episodes generated web-traffic and find out how many listeners you have on premium content compared to public feeds.
Beamly’s analytics cover both video and audio, so along with your web content it truly gives you a 360 degrees coverage of all your content.
Methodology: Beamly’s podcast analytics closely follows industry standards like the IAB guidelines and OPAWG (24 hour deduplication for downloads, listener identification, filtering known bots, invalid traffic and data centers etc.). Analytics is privacy friendly (no cookies or local session storage used, short-lived, rotating identifier.).
2. Filter website visitors by membership status
Our website analytics panel now includes advanced audience filters for three visitor segments:
- Regular (public) traffic
- Signed-in members
- Paid subscribers
Not all traffic has the same business value. A page with high visit volume from regular traffic might look healthy, but when zooming-in, you can understand if it has any engagement or monetization value by seeing how logged-in users or paid subscribers interact with that page.
With those filters, creators can better evaluate their content and performance with the right context. When you know where your paid audience browses vs. where the public visitors go – you can improve the experience for both to increase conversions and engagement.
This works in synergy with the podcast access level filters mentioned above. For membership businesses, this is essential. As your audience grows, broad traffic metrics can hide important differences in intent and value. Segmenting by regular visitors, signed-in members, and paid members helps you prioritize work that compounds revenue, over just pageviews.
3. RSS support for <podcast:alternate-enclosure>
Beamly now supports yet another Podcasting 2.0 tag – <podcast:alternate-enclosure>. This tag is automatically added to your podcast RSS feed when an episode includes both audio and video media.
This improves how mixed-media episodes are represented in the feed and gives podcast apps and ecosystem tools a clearer signal about alternate media versions tied to the same episode. In simple terms, your feed metadata better reflects the content format options you are actually publishing.
This is especially useful for creators who run video podcasts or hybrid audio-video publishing strategies. As the podcast ecosystem evolves, these standards-level improvements help future-proof your feed while keeping setup simple inside Beamly.
4. Page Builder: quality-of-life improvements
We also shipped a few smaller upgrades in the page builder to improve editing flow without adding complexity:
- A new “Include page in Navigation/Menu” setting so page visibility in navigation is easier to control. Previously you had to go through the ‘Customize’ area to add a new page to the navigation, so the flow is slightly better now.
- Easier switching between pages while editing – this used to show a snapshot of your recent 5 pages, but you can now browse through all existing pages.
- Improved page title editing for a smoother publishing workflow.
These are intentionally lightweight improvements, but they remove friction from common actions creators perform every week. Small workflow gains add up quickly when your team is actively publishing pages, landing content updates, and iterating on site structure.
Start using these updates
If you are already on Beamly, these features are available in your dashboard today (depending on your plan). Review your podcast analytics, test the new audience filters in site analytics, and check your publishing workflow for episodes that include both audio and video.
If you are evaluating Beamly, this release is another step in the same direction we have been building toward: less operational overhead, clearer visibility into performance, and stronger support for creators who want to publish and monetize from one branded, no-code platform.
Start exploring these updates in your Beamly dashboard, and keep an eye on upcoming releases as we continue improving the creator workflow end to end.
